The minimum daily budget for an advertising campaign is €20 (Euros). Please note that with a daily minimum budget, your campaign will be slower to roll out, because you’ll experience less traction given the limited cap. This may be fine if your product, service or announcement is not time-sensitive (i.e. not an ICO, event or launch) but for anything else, we would recommend setting up a higher minimum daily budget, because this will speed up the campaign rollout - and therefore traffic.
Please note, if you want to test two (or more) advertising formats at the same time, they would be charged separately. In this case, for two formats, your daily consumption would be at least €100 (Euros) per day - and more if you’ve set up more formats. Setting up your daily minimum budget is a personal choice and depends completely on your goals. We’re here to help if you need us.